The New York Times to offer iTunes subscriptions

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In tandem with its announcement that it will move to a paid subscription model for online content, The New York Times said Thursday that it will also begin to sell subscriptions for news content in its mobile apps for the iPhone, iPad and iPod touch. As per Apple’s iTunes App Store terms, The New York Times will also have to fork over 30% of the revenues from each subscription sold. Users will be able to access the “Top News” content for free, but will have to subscribe for access to other stories. Eileen Murphy, spokesperson for the Times, told AllThingsD that content will also be available for Android devices, as well as BlackBerry smartphones, although it will not be selling subscriptions through those app stores. As we reported earlier, those viewing The New York Times content will be able to read 20 articles at no charge, and subscription plans will range from $15 to $35. The $35 option provides all access to digital content, although we also found that print subscriptions, which include full digital access, may save users some money each month.



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