New Zynga CEO Mattrick is sharpening his ax for unprofitable games

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http://bgr.com/2013/07/26/zynga-ceo-mattrick-interview/Former Xbox boss Don Mattrick knew he would be in for a challenge when he took over as CEO of Zynga, but you have to imagine he has days when he wishes he was still back at Microsoft. To get a scope of just how bad things are at Zynga, consider that the company lost 25% of its daily active users over the span of just one quarter. Mattrick isn't panicking, however, as he tells Forbes that he has a plan to get the Farmville developer back on track.

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Via BRG - Boy Genius Report
 
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