AT&T: No, Sponsored Data does not violate Net neutrality

[Zach Epstein]

http://bgr.com/2014/01/10/att-sponsored-data-net-neutrality-statement/AT&T unveiled a new program called Sponsored Data earlier this week and to say it has ruffled some feathers is a huge understatement. The initiative allows companies to pay for the cellular data consumed by specific apps, so that people can utilize those apps without having the data they send and receive apply to monthly data limits. It's definitely a bold move on AT&T's part that could end up making the company a lot of money while also giving its partners a great way to promote their apps and services, but it could also end up being an absolute nightmare for the carrier. Many have complained that it violates Net neutrality rules and the FCC has already said that it's ready to stomp on the program if need be, but AT&T's top executive in Washington D.C. has issued a statement in an attempt to extinguish this fire before it grows into a five-alarm blaze.

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Via BRG - Boy Genius Report