H
Harrison Kaminsky
Guest
Hop on board, the UnCarrier is about to take off.
T-Mobile CEO John Legere has done a great job talking up the merits of his company in recent months, and it seems to be working.
The re-branded mobile carrier was on a steep decline when Legere hopped on board, and he’s done an excellent job of turning the train around, as the company announced today that it added roughly 4.4 million customers in 2013.
With its UnCarrier, Jump and Simple Choice programs, it has made things a whole lot easier for customers, and the numbers prove it. Although the company lost $20 million in Q4, it added 1.6 million customers— the money should come back in the long term, though.
Excellent news for the carrier, and here’s to the hope that others take notice and follow suit. (Cough, cough, Verizon.)
Source: T-Mobile
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