J
Jeff Causey
Guest
While Google garnered a lot of attention earlier this week with the release of Android Wear for wearable devices, especially smart watches, one company is a bit of an “old hand” in the smart watch category. Pebble is coming off a successful 2013 that saw them sell over 400,000 smart watches and they expect revenues to double in 2014. Despite this success, Pebble’s CEO Eric Migicovsky knows Google’s entry into the market is a potential game changer and will force his company to be “laser-focused on creating the very best user experiences we can.”
With the growth in revenues, Pebble has seen employment at the company expand. They have added 35 new positions, up to 70 total, just since this January. Investors have also benefited. George Zachary, with Charles River Ventures and a Pebble investor, noted that the company was the fastest-growing company he has ever invested in.
Looking forward, Pebble appears to be well positioned for continued growth. Developers have already created over 1,000 Pebble apps and the company has incorporated battery technology that will keep the device going for up to a week at a time. That compares very favorably to other devices like Samsung Gear smart watches. Ultimately, Migicovsky is hoping to incorporate flexible materials for better screens. He also sees Pebble devices becoming a central controller for users to access other digital assets like cars or items in their home.
Do you think Pebble can survive a push from Google into the smart watch market?
source: Fortune
Come comment on this article: Pebble sold 400,000 devices last year, ready for the Android Wear onslaught
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