B
Brad Reed
Guest
As we've mentioned in the past, Samsung's marketing team can be absolutely brilliant when it's on its game and on Tuesday the company scored one of its most successful coups yet: It got World Series MVP David Ortiz to snag President Barack Obama in a seemingly spontaneous selfie that was actually a planned marketing stunt. The Boston Globe reports that Samsung recently signed a contract with Ortiz to make him one of the company's "social media insiders," which basically means he'll take pictures with his Samsung phone that will help promote the brand.
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Via BRG - Boy Genius Report