New report says iWatch may be significantly cheaper than expected

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The highly anticipated Apple iWatch will be significantly cheaper than expected, one analyst believes, as health insurers could subsidize the cost of the smartwatch in the future. Cowen & Co. analyst Timothy Arcuri said in a note to investors on Friday that “we continue to believe it is possible the product (iWatch) is backstopped by some sort of insurance subsidization model similar to the carrier subsidization model for the iPhone.”

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Via BRG - Boy Genius Report
 
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