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Justin Herrick
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Millions of people around the world use Twitter as their source of news. But today, with the introduction of Moments, Twitter actually wants to serve you curated news about what is happening in real-time. This is Twitter’s way of being a creative storyteller.
Please allow Twitter to explain how Moments works:
Tapping on the new lightning bolt tab on your phone opens a list of Moments that matter now. As new stories emerge throughout the day, we continue to update this list. Looking for more? You can also swipe through to topics including “Entertainment” and “Sports” to find more stories from the past few days.
Twitter’s Moments are mostly put together by the company’s own curation team; however, there are multiple partners to provide Moments in their own ways. Bleacher Report, Buzzfeed, Entertainment Weekly, FOX News, Getty Images, Mashable, MLB, NASA, The New York Times, Vogue, and the Washington Post are all among Twitter’s partners creating Moments that include images, GIFs, Vines, or videos.
Check out the Moment for the ongoing MLB American League Wild Card Game:
MLB wild-card: Astros vs. Yankees
Based on the performance of Moments over time, Twitter may not need to second-guess moving on from a Flipboard purchase. It very well may have an in-house solution to deliver events to users without being mixed in with other topics.
Moments is live right now for users of Twitter on Android, iOS, and web devices in the United States. People outside of the United States can still interact with a Moment if it is packed into a tweet, direct message, or embedded location. Twitter says that Moments’ features are heading to additional locations in the coming weeks and months.
Source: Twitter
Come comment on this article: Twitter’s Project Lightning debuts as Moments
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