Google adding new features to mobile search in time for the holidays

  • Thread starter Thread starter Jared Peters
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Jared Peters

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Every year, Google tries to revamp its mobile search tool to better help holiday shoppers, and this year they’ve added a few new tricks that should help you get through your wish list without stressing out too much.

The first major new addition helps you to narrow down exactly what you’re looking for. Shoppers aren’t always looking for something specific, and usually search for broad terms in Google search. Now the search engine will bring back better results to help you specify exactly what you’re looking for, showing different categories as well as brand, features, and price. After narrowing things down, Google takes over and begins providing info on specific products.

If you search for a specific product up front, you’ll get all of that detailed information right away, including pricing, reviews, and where you can buy the product. Search will now also automatically list whether or not stores have the item in stock, and you can quickly grab driving directions to those locations. There’s nothing worse than driving all the way to that Best Buy on the other side of town only to find out they haven’t had Google’s new Chromecast in stock in two weeks.

Shopping related searches on mobile surpassed desktop searches for the first time ever these past few months, and Google is poised to take advantage of it.

source: Google


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