For the first time ever, Apple’s most exciting new product of the year isn’t an iPhone

  • Thread starter Thread starter Zach Epstein
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Zach Epstein

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Apple's "fall event" takes place in late summer each year, so it remains a mystery why it's referred to as a "fall event." What never remains a mystery, however, are the new products Apple unveils each year at its "fall event." Apple's component suppliers and manufacturing partners in China and the surrounding area can never manage to keep anything secret, so we're always well aware of Apple's next-generation iPhone designs long before they're shown off on stage. As for the details and specs, top Apple insider and TF International Securities analyst Ming-Chi Kuo leaks most of those details even before we get a glimpse of the aforementioned leaks from China. It happens every single year without fail, and it happened again in 2018. But this time around, something different happened as well.

When Apple sent out invitations to the press for its big event on September 12th, it apparently also accidentally posted some information and images for a brief time on a public server. An iOS developer was alerted to the mistake, and he shared all the details with the world on an Apple news blog. As a result, many of the remaining blanks surrounding Apple's fall event have been filled in, and we've even seen official marketing renders of Apple's new product lineup. Most interestingly, this new leak also revealed that for the first time ever, Apple's most exciting launch of the season won't be a new iPhone.

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For the first time ever, Apple’s most exciting new product of the year isn’t an iPhone originally appeared on BGR.com on Fri, 31 Aug 2018 at 09:29:39 EDT. Please see our terms for use of feeds.

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