McDonald’s to bring back Quarter Pounder options and a Bacon McDouble next month

[Yoni Heisler]

• In the wake of the coronavirus pandemic, McDonald's simplified their menu and discarded a number of food items.
• As the country reopens, McDonald's remains intent on providing customers with fewer options in the interest of quality, convenience, and service.
• McDonald's will bring back seven previously discarded items next month, a list which includes two Quarter Pounder variations and the Bacon McDouble sandwich.

If you walk into a McDonald's today, you're liable to notice quite a few changes. Aside from the fact that many McDonald's locations have cut back on cashiers in favor of standalone kiosks, you might also notice that some popular items are no longer on the menu. Hardly a new revelation, McDonald's has been steadily tweaking its menu over the past few months due to the coronavirus pandemic.

Now, with much of the country starting to reopen, McDonald's isn't exactly in a rush to bring back its traditional menu. According to The Wall Street Journal, McDonald's executives noticed that the company's limited menu has improved service and bolstered margins. One interesting data point reveals that the average time a customer was forced to wait in the drive-through line dropped by 25 seconds with the new menu. While that may not seem like a huge chunk of time by itself, it adds up quickly when you're servicing hundreds of cars throughout the day.

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McDonald’s to bring back Quarter Pounder options and a Bacon McDouble next month originally appeared on BGR.com on Tue, 23 Jun 2020 at 20:39:18 EDT. Please see our terms for use of feeds.

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