OnePlus sells out first batch of Nord units before the phone is shown to the world

[Chris Smith]

• OnePlus Nord is the official name of the affordable, mid-range OnePlus handset that will launch in July in several markets.
• The company started teasing the new handset via social media, where it's publishing a multi-part documentary about the making of the Nord.
• Separately, OnePlus sold out an initial batch of Nord units even before showing the full design or disclosing the phone's specs and pricing information.

Google is going to experience a pretty rough year when it comes to new smartphone launches. The Pixel 4a has been delayed by a few months, and Apple's new iPhone SE launch might be to blame. The $399 iPhone SE is just too good a deal for the Pixel 4a to match it. The Pixel 5 will not fare any better, as the handset is rumored to sport a mid-range processor rather than the high-end Snapdragon 865 that powers almost every 2020 Android flagship. The Pixel 5 will not be able to match the performance of the iPhone 12, and it'll have a hard time competing against all other 2020 Android flagships.

We've known for a while that OnePlus will launch its own mid-range phone soon, something the company hasn't done in years. That device will be powered by the same Snapdragon 765 chip as the Pixel 5, but it could be significantly cheaper than Google's handset. And that OnePlus phone now has a name. It's not OnePlus 8 Lite, and it's not OnePlus Z either. It's OnePlus Nord. And the first batch of Nord units sold out before buyers got to see them.

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OnePlus sells out first batch of Nord units before the phone is shown to the world originally appeared on BGR.com on Wed, 1 Jul 2020 at 06:50:39 EDT. Please see our terms for use of feeds.

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