The next chapter of Apple News makes it look more like Flipboard

[Andy Meek]

• Apple News and Flipboard have been fighting for primacy among consumers who seek out apps focused exclusively on news consumption.
• Flipboard has been differentiating itself lately with new features like a greater emphasis on local news content. That's something that Apple News has now decided to go after, as well.
• In addition to local news coverage, Apple has also announced the addition of audio stories to Apple News, as well as an Apple News podcast.

In the decade since its 2010 launch for the iPad, offering users a beautiful and satisfyingly elegant digital vehicle for news consumption, Flipboard has continued to evolve the product by adding lots of user-friendly bells and whistles that keep people addicted to the app. The launch of "Magazines," for example, was a big plus for the service, since it gave people a way to curate and share themed collections of content, and Flipboard CEO Mike McCue just a few weeks ago walked me through one of the app's newest features -- Storyboards, which put a new twist on the magazine feature by letting Flipboard users share and curate finite packages of content. Additionally, Flipboard has also moved heavily into local news, pulling together coverage from major cities around the US.

Apple's News app, meanwhile, has up to this point played a bit of a different game. One of the biggest differences is that it has both a free and paid tier, unlike Flipboard (which is free to download and use). Up until now, the Apple News user experiences has also generally been built around following specific news outlets and sources, along with topics to follow, with the app presenting stories in a vertically scrolling feed. Now, the app is making a bigger push into local news.

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The next chapter of Apple News makes it look more like Flipboard originally appeared on BGR.com on Sat, 18 Jul 2020 at 13:25:50 EDT. Please see our terms for use of feeds.

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