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Andy Meek
Guest
- The coronavirus' impact on the movie theater industry has been unquestionably brutal on two fronts -- COVID-19 has decimated consumer demand to visit theaters, as well as leading scores of movies to push their release dates forward.
- Those delays ensure that even if consumers felt it was safe to visit a theater right now, there wouldn't be much of anything new to see.
- This is why a number of the major cinema chains are rolling out deals that allow patrons to enjoy private screenings, free from any other guests.
No question, the coronavirus' impact has been particularly brutal on the movie exhibition business, with cinemas in many parts of the US now finding themselves in the unfortunate position of being back open -- but with few new movies to show. And, even worse, they're also facing a scarcity of customers, since many people still feel skittish -- and understandably so -- about the prospect of sitting alone in a room for two hours or so with strangers whose health you can't vouch for.
Granted, movie theaters have gone to great lengths, as have other industries like airlines, to implement and talk up stringent new cleaning and COVID-19 safety protocols. But that nagging fear still lingers. What to do?
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The big movie theater chains are offering pretty sweet deals to lure customers back originally appeared on BGR.com on Mon, 19 Oct 2020 at 19:29:24 EDT. Please see our terms for use of feeds.
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