Steve Jobs would have loved Tim Cook’s response to the Facebook vs. Apple drama

[Andy Meek]

• Apple CEO Tim Cook on Thursday night weighed in on the Facebook vs Apple drama this week that's resulted in the social networking giant taking out full-page newspaper ads against the iPhone maker.
• Cook via Twitter defended the App Tracking Transparency feature in iOS 14, which will require apps to get their users' express permission in order to track them around the web.
• Facebook's ads claim Apple's stance here will hurt small businesses.

There is something unmistakably ironic in Facebook, the social media leviathan that you could argue has done more than most companies to try to kill the news business, now relying on said news business in the form of full-page newspaper ads to defend itself. The ads were published this week and blast Apple for new privacy features from the iPhone maker that Facebook thinks might cripple its lucrative ad business -- which, among other things, tracks users around the web. And Thursday evening, the Facebook vs Apple drama got even more interesting.

Facebook took out full-page ads against Apple for the second day in a row on Thursday inside several major newspapers, like The Wall Street Journal and The New York Times. The social network used those ads to lament that Apple’s “forced software update” in the form of forthcoming changes to iOS 14 will leave “your favorite cooking sites or sports blogs” with no way to make as much money from personalized ads as they ostensibly could before. So get ready, in other words, for free sites and apps that you love to start forcing you to fork over money for new subscriptions to keep them afloat. Except, well, it's not really like that at all, according to Apple CEO Tim Cook -- who has released a statement about all this that says, in effect, any problems along these lines will in fact be Facebook’s fault. Not Apple’s.

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Steve Jobs would have loved Tim Cook’s response to the Facebook vs. Apple drama originally appeared on BGR.com on Fri, 18 Dec 2020 at 16:34:28 EDT. Please see our terms for use of feeds.

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