Legendary Apple designer Jony Ive now working with Ferrari

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Jony Ive, the celebrity industrial and product designer thanks to his work at Apple and especially under Steve Jobs, is embarking on a new creative partnership via a newly announced collaboration between his design firm LoveFrom and the Italian luxury carmaker Ferrari.

The new partnership announced on Monday pairs Ive and his longtime friend Marc Newsom with Ferrari. As well as with its parent company Exor, the holding company controlled by the Agnelli family. As part of this collaboration, Ive will also join Exor’s Partners Council. "The first expression of this new partnership," Ferrari's parent company announced, "will bring together Ferrari’s legendary performance and excellence with LoveFrom’s unrivaled experience and creativity that has defined extraordinary world-changing products. Beyond the collaboration with Ferrari, LoveFrom will explore a range of creative projects with Exor in the business of luxury."

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Legendary Apple designer Jony Ive now working with Ferrari originally appeared on BGR.com on Mon, 27 Sep 2021 at 14:02:01 EDT. Please see our terms for use of feeds.

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